One of the things I do…

Direct Sales Husband's Handbook

Being a direct sales husband (Husband Of ThirtyOne) is one of many hats…

One of these days I’ll get around to doing a blog post (or two) about “our story.” How I first learned about direct sales and Thirty-One Gifts. It’s really not been that long ago that I was first introduced to it, honestly. If you’re reading this, you may know that I’m actually a doctor. More specifically, I’m a hospitalist, which means I take care of people who are sick enough to be admitted to the hospital and I make sure I take care of them there, getting them better and sending them home. I’m also the medical director of the program, so I manage other physicians who work on my team (there are 6-ish of us, plus a few part-timers). That’s my day-to-day grind.

It can get pretty stressful.

So one of the things I have always liked to do is create stuff. It’s a good stress relief for me. I was always fascinated by computers and graphic arts and have over the years amassed some skills and tools to dabble with it here and there. It just so happens that Holley finds this to be a particularly useful set of skills. She frequently gives me tasks to create various things that she uses in her direct sales business(es). Newsletters. Logos. Websites. Emails. You name it. Lately she’s been stressing out about business cards, so here’s what I’ve come up with:

holleybuscard

If you check out her website HolleyCox.com you’ll recognize the “theme.” Last year, I created the keyhole box as the “Team Cox” logo. It’s changed a little bit over time, but keeps the same general look. She picked the font for the text, but I’ve come up with the rest. She hasn’t seen this yet, so there’s a good chance this will change a lot before anything goes to print. And of course it’ll have to be approved by Thirty-One’s CAGS department, too. But this is an early look just because I’m in one of those “creative moods” that hit me periodically.

Honestly, I think a lot of guys out there could help out with this kind of stuff. If not right off the bat, then eventually. This stuff is not really that hard, and as with most things, the more you work at it, the better you’ll do.

There are some really good resources out there for the beginner, too. If you’ve ever been asked to help with creating things for your direct-sales wife, her team (or at your day job) and you don’t have in-depth training, I would highly recommend you start here:

Non-Designer’s Design Book, The (3rd Edition)

This covers the basics you’ll need to understand enough about design to be able to produce functional stuff (I need to do a review of that book on my site). I don’t consider myself to be very “good” but Holley loves what I do and it seems to get positive comments.

In the end, this is something that helps her and serves as my creative outlet. How awesome is that? I just love a win-win.

Questions:

Girls: what do you think about the business card design? I still have to work on the back (it’s going to be 2-sided), suggestions?
Guys: Tell a story about helping your wife with the creative side of her business!

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